Offers Multiple Resources
Note: Ophthalmology Management has created a new column dedicated to presenting
resource information to help doctors enhance communication with their patients and
To stay competitive in a busy market like ophthalmology, physicians can benefit
from a trusted resource for questions or concerns. Having a medical friend or
colleague who can give honest advice is key, but it also helps to have access
to a professional organization that is tailored specifically to ophthalmic business
The American Academy of Ophthalmic
Executives (AAOE) is an organization that helps physicians with various practice
management needs. While information is available to nonmembers, AAOE membership
offers several more resources. In addition, AAOE is also a partner of AAO.
To begin with, there are three listservs
members can access: E-Talk, E-Expert and E-Retina. E-Talk is an e-mail discussion
group that allows physicians a chance to speak to challenges in their practices
or exchange business ideas. E-Expert is a bimonthly discussion moderated by practice
management experts. Questions are posted on specific practice management topics,
which lead to further dialogue and a deeper understanding of subjects. Lastly, E-Retina
is an unmoderated e-mail discussion group specific to retinal specialists' practices.
Bulletins about coding and practice
management strategies are posted on the organization's site. A new Techniques Bulletin
is also on the site and deals with issues ranging from patient noncompliance to
Medicare's new prescription plan.
The site also has a consultant directory
that can be accessed according to consultant competency. AAOE says its consultants
should fit the following description: "an expert in medical administration, experienced
in the field of ophthalmology and well-versed in political and economic influences
on the practice of medicine."
AAOE holds a yearly meeting that coincides
with AAO's meeting. There is no registration fee for members but instruction course
tickets and other ticketed events must be purchased separately. Courses and roundtables
include discussions about risk management, coding, marketing and professional growth.
Physicians interested in AAOE information can go to
Ophthamology Management, Issue: August 2006